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Frequently Asked Questions1. How are company weblogs and employee blogs different? They differ primarily from a policy standpoint, whereas contents of company weblogs are sanctioned by the company, contents of employee blogs is the responsibility of the authors themselves. 2. What does company weblogs contain? Company weblogs are first and foremost about the products, services and related matters that a company can provide its customers. It is uncommon for broader industry issues to be discussed especially if it is expected to impact how the company serves its customers. 3. What will ensure the success of company weblogs? Although there is no such thing as guaranteed success for any blog, abiding by the best practices very similar to that in business goes a long way.
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